The product
Mylène is a popular Belgian beauty and lifestyle brand with deep roots dating back to 1965. With over 500 high-quality products across skincare, makeup, body care, home fragrances, textiles, and more, Mylène helps people feel more beautiful and live more beautifully every day. A strong focus on local Belgian production, sustainability (including a largely vegan product range), and empowering women as entrepreneurs makes Mylène a brand that brings joy, quality, and connection into everyday life.
What makes it so special
High-quality products – developed by women, made for women
Made in Belgium
Large vegan product range
Refill approach to reduce packaging waste
Preserving your beauty and that of your home
Campaign Info
Goal: Motivate your community to purchase the product via the Shop Apotheke online store
Product: You will receive sample products of your choice (must be available at Shop Apotheke), which you will feature in your content. Please note that gifting is not taxed in advance.
Format: Minimum 2 IG Stories
Timing: You can start immediately
Additional information:
- Explain the benefits of the product
- Clearly showcase your sample products
- Add all relevant information as text overlays
- Include your tracking link (created via hi!) multiple times in your story and personalize the sticker text
Is this campaign for me?
• Are you and your community between 35 and 60 years old?
• Do you live in Germany and at least 60% of your audience as well?
• Do you love testing and reviewing new skincare products?
Are you a creator?
Take part in exciting campaigns, share the brands you love and earn money while creating content that inspires!
Are you a brand?
Connect with creators ready to bring your brand to life. Launch impactful campaigns, reach new audiences and grow your brand through authentic content created by people!
Some helpful tips
Important: Show your face, visibly use the products in your content, and keep everything authentic.
Possible content ideas:
- Discovery: “I discovered this Belgian brand with incredibly high-quality products”
- Product USPs: “Wow, this anti-aging cream helped me…”
- Self-care routine: “Get ready with me – morning/evening…”
You can always develop your own content ideas and coordinate them in advance with your Medialabel contact.